Sarah Jessica Parker Looking for New Home for Bitten

11/26/2008 at 02:57 PM ET

Michael Loccisano/FilmMagic

Mega-chain Steve & Barry’s has been having financial woes for the past few months, including multiple bankruptcy filings, which has led us to wonder what is happening to their star lines? Remember, Amanda Bynes, Stephon Marbury and Sarah Jessica Parker have all designed affordable fashion lines for the stores. NYMag.com caught up with SJP last night, who revealed she is looking for a new home for her Bitten line. “We have a lot of home offers,” Parker said. “We have to make sure that any partner we enter into an agreement with wants the same thing for the brand as we do, which is to serve the customer first. You know, it can’t be about commerce, it has to be about the customer, and we have to see who’s really willing to be that generous.” And not to worry, she’s keeping her original commitment to affordable clothing — the majority of the line is under $20. “Now, more than ever, people need all things that are about economy,” she continued. “So I want very much to continue it in the right way. So we just have to figure out what’s right for the customer, and how to do it in these economic times.” We’ll be waiting and watching!

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EChizzle on

Good point A. I bought a few things for my daughter last year. The items for my daughter served their purpose as they were for her school uniform. I also bought her a peacoat and a purple swing coat for myself for $20.00 each. The quality of the coats are pretty good. I bought a nice hat and scarf set to give it a “new” feel this year. Love it. I hope she finds a buyer. I enjoyed her line.

LBW on

Those clothes were too cheap and too flimsy. Maybe she could sell then at the dollar store or she could do what other stars do when their clothing lines fail and write a children’s book!

Meena on

When the economy is taking a nosedive and your retailer has bit the dust… maybe now is not the time to relaunch a line of clothes no matter how affordable they are…

Aimee on

I really like most of her line. The quality was better than what you would expect for the price point. I did, however, make sure to always wash in woolite. I hope that they do find a new home that is more easily accessible to the masses. Or at least if they could sell it on-line.

kimberly on

I’m not sure of the quality either. I’ve looked at her line and didn’t find it to be that durable.

Ruth on

It’s too bad that someone who is as concerned with fashion as Sarah Jessica Parker is chooses to dress her child so shabby – the poor kids pants are always too short, his shirts look mishapen and nothing fits. I am not saying dress expensively – just stuff that fits.

Rebecca on

I bought several pairs of jeans from the Bitten line and LOVED them! They look great, feel great, and have held up great! I would have purchased more pieces but the store here closed.

Lindsay on

I have a couple of her jeans & have really liked them. They’ve worn great & I think they are cute on. I had a couple tshirts also, but they kind of got stretched out & didn’t look as great as I wore them.

Claire on

I got a bunch of stuff from her line a year or so agoo–and I still have most of it. Really comfortable, really cute… I hope to see more!

Heather on

I’ve purchaced a couple pieces from her line, I have a Steve & Barrys near where I live. I would recommend the t-shirts, they’re really cute and comfy, but the rest of the line never really fit ME personally really well. Not to say they won’t for others. Of course its not of the quality of Marc Jacobs, or anything from Neiman Marcus, but the quality seemed pretty reasonable for the price.

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