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Oct 24 2008 04:30 PM ET

Be One of the First to Shop 90210′s Hot New T-Shirts

John Sciulli/Berline

Show your love for one of TVs most fashionable zip codes by wearing a 90210 T-shirt. CBS Consumer Products and 90210 have partnered up to release an array of vintage-style tees available at Kitson Studio in West Hollywood. The collection was unveiled this week during an intimate soiree at Kitson with a handful of cast members, including Dustin Milligan (Ethan), Jessica Stroup (Silver)– in LNA– and Ryan Eggold (Ryan). As guests sipped cocktails and shopped for T-shirts, the band Karmina performed “The Kiss,” which was heard in an episode of the CW’s 90210. The T-shirt designs include a classic cast shot from the original 90210 and another one that says, “Meet Me at the Peach Pit.” If a version from the newer West Beverly is more your style, choose sides by wearing either a “Team Naomi” or “Team Silver” T-shirt. The $28 shirts are available at the Kitson store on famed Robertson Boulevard or at www.shopkitson.com.

Oct 24 2008 03:00 PM ET

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SNEAK PEEK: Gwyneth Paltrow’s Pleasure Ads

courtesy of Estee Lauder

In the new ad campaign for Estee Lauder’s Pleasure fragrance, which will hit magazines in December, high-fashion spokesmodel Gwyneth Paltrow goes for a laid-back feel, looking at ease as she lounges in a grassy field with a guitar by her side. In her soft pink and white outfit and loose curls, the actress expresses a serene take on pleasure that we love. Tell us: What do you think of Gwyneth Paltrow’s new Pleasure ads?

Oct 24 2008 11:30 AM ET

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Katherine Heigl’s Dog Steals The Show!

Vince Bucci/Getty

Looks like Katherine Heigl isn’t the only one in her household to get the attention of designers. Australia’s “pajama king” Peter Alexander will debut a collection of PJs inspired by one of Heigl’s dogs, Romeo, just in time for Valentine’s Day. The best part? The pup will be helping his brethren, as all the proceeds will benefit animal charities, Hearts United for Animals and Kinder4Rescue. So is all this attention — including his likeness on the pajama bag– going to give her little schnauzer a big head? “You know what’s funny about Romeo is he’ll never care. He’s like, ‘You guys are lame. I don’t care about this,’” Heigl told PEOPLE on Wednesday night at the opening of the Peter Alexander boutique on Robertson Boulevard, where she and a Moschino-clad Alicia Silverstone stressed the importance of rescuing animals. But the Grey’s Anatomy star said she has no plans to adopt anymore, for the sake of her husband Josh Kelley, who attended the event with her mom. “Josh would kill me. Kill me! He married into a five-dog household.” Although more dogs are out of the question, kids are not. “I have grand aspirations of having a big family, though I’m a little afraid of saying that out loud because I might have one or two and call it a day. I get tired easily,” she said.– Jenny Sundel

Oct 24 2008 06:00 AM ET

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EXCLUSIVE: First Look at Jesse McCartney’s New Fragrance

Courtesy First American Brands

You’ll still have to wait a little while to smell Jesse McCartney’s just-announced first fragrance, WANTED by Jesse McCartney, when it launches early next year. But the pop star is giving PEOPLE an exclusive first look at what his latest project is all about. The jasmine, rose blossom, bergamot and chilled apple scent was inspired by the maturity and confidence of his latest album Departure. And the romantic juice developed with First American Brands will be housed in this crystal blue teardrop-shaped bottle meant to represent the tears of love. Tell us: Will you try out Jesse’s scent when it launches?

Oct 23 2008 04:29 PM ET

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How Do You Save Money On Holiday Shopping?

Neil Beckerman/Getty

We have a love-hate relationship with holiday shopping. With its crowds, chaos and festive music on repeat, our favorite pastime suddenly isn’t so much fun. When we think of all of the people on our gift list, we wish our wallets were bottomless. That’s when we put on our creative hats and seek out sales, visit outlets and even make gifts ourselves. One of our favorite homemade presents is hand painting cocktail glasses with funky designs and filling them with chocolates and candies. Now the editors at StyleWatch want to hear your ideas. Tell us: How do you save money on gift-giving during the holidays? –By Archana Ram

Oct 23 2008 01:33 PM ET

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Meet Mary-Kate & Ashley Olsen — In Person!

Richard Young/startraks

Fashionistas and fans alike are buzzing about Mary-Kate and Ashley Olsen’s new book Influence, filled with photos and essays on the twins. And now, you can not only buy the tome but you can meet the stylish siblings in person by going to one of their book signings. In their blog, Ashley alerts her fans that they’ll be in stores in N.Y.C. and Los Angeles in the next few weeks for in-person signings. So if you are in N.Y.C on Tuesday October 28, swing by the Barnes and Noble at Union Square at 12:30 pm. But if you’re in Los Angeles, you’ll have to wait until November 12 to see Mary-Kate and Ashley at the Borders in Westwood at 7 pm. And if you can’t make it in person, you can still pick up the coffee table book at amazon.com, $24, now.

Oct 22 2008 05:22 PM ET

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Anchor Blue Pulls the Plug on Heidi Montag’s “Heidiwood” Line

Matt Sayles/AP

After just one year, Heidi Montag‘s fashion line “Heidiwood” for Anchor Blue is being discontinued. Marla White, Director of PR & Brand Development at Anchor Blue Retail Group, tells PEOPLE “Anchor Blue and Heidi Montag are pleased with what Heidiwood for Anchor Blue accomplished during this past year. However Anchor Blue chose not to extend the Heidiwood contract after the initial year as they will be concentrating solely on what their heritage, their foundation, is based on — denim. They are very excited about an initiative they are launching in February ’09 for guys and girls that will carry throughout the coming year.” Wonder if that means Heidi will be looking to design somewhere else. Tell us: Are you sad to see Heidiwood go?