StyleWatch Style News Now

Style News Now

Move over Becks: Victoria Beckham to be Armani's Next Underwear Model

10/29/2008 at 12:08 PM ET

Matt Baron/BEImages

Following in her husband David Beckham‘s hugely successful footsteps as the face and stellar body of Emporio Armani’s underwear collection, Victoria Beckham is stripping down for the venerable Italian designer. She will debut as the “worldwide testimonial” for Emporio Armani Women’s underwear in the Spring/Summer 2009 campaign shot by renowned fashion photographers Mert Alas and Marcus Piggott. In a release, Giorgio Armani said, “Who better than Victoria Beckham to launch our new global Emporio Armani underwear campaign? Victoria is a style icon, a dynamic lady whose influence and recognition will add great excitement to the continued international growth of our Emporio Armani women’s underwear business.” Tell us: What do you think of Posh as underwear model?

Your Reaction

Follow Us

On Newsstands Now

On Newsstands Now

Bindi Irwin: Remembering My Dad
  • Bindi Irwin: Remembering My Dad
  • Adam Levine's Wedding Details!
  • James Garner: 1928-2014

Pick up your copy on newsstands

Click here for instant access to the Digital Magazine

Advertisement

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 127 comments

dee on

Tina ever watch the e true hollywood story on the beckhams? Vitctoria is not genetically disposed to be that size. She was a nice size 8 but freaked out about it and stopped eating regularly.

Mark on

Women all seem to hate other women and rear up their jealous nature. Victoria Beckham is stylish, very attractive and classy…unlike many other women who have no appeal at all.

Polly on

Does anyone else think she looks like a cartoon character from a Tim Burton Movie? She has that funky “suck in my cheeks, turn my head pose” that reminds me of his Nightmare before Christmas Movie. BTW, the Olsen twins must be taking modeling lessons from her as well, they have the same Tim Burton pose as well.

Miss Thompson on

As anyone is entitled to their own opinion, I think Posh is a fabulous choice for Armani. And I do agree her husband is very handsome. But it’s not about looking super-skinny or healthy, Armani is after all, high fashion (and Posh IS high fashion) and if they chose Posh as their #1, then i guess they know what they’re doing. The Beckhams are a very glamorous couple and an even lovlier family, she deserves it…

Samantha on

Her husband is HOT she is NOT!! girls/women who would be purchasing the Armani underwear are wealthy and of “normal” weight and proportion..Posh doesn’t represent any part of that population…she’s bordering on anorexia and is an icon for young girls who worship her husband, thus, thinking that she’s something special…which she is not!! save your pennies (and nickles and dimes) ladies…these will cost you your whole allowance and more…

nicole on

She’s obviously anorexic. I liked her when she was about 30 pounds heavier!! And I’m trying to understand who’s going to want to look at her in underwear with her pelvin bone, hip bone and ribs sticking out. Gross!

Lisa on

When she first started off in the band, she had nice curves and was beautiful. Now, she’s starved herself down to the size of a 12-year-old (she even says she shops in the children’s department), had fake boobs stuck on the 12-year-old body so she would have boobs after shrinking down so much, and eats little more than a bit of fish and veggies if you go by reports. That’s not healthy. That’s someone who has issues with control. And definitely not someone who should be a role model, or model.

rodeomom on

She is to thin and by far not pretty enough… Eva Mendez or even Brooke Shields would have made a better undie model, they have curves that count…

JK on

This is a horrible idea. Like anyone needs to see a stick figure wearing underwear – manequins have more curves than her….check with me again when she gains 30 pounds. Or to really impress me, find a truly average-sized woman to model!!

John on

I have heard that the 2010 model has all ready been named, reports are it’s a toothpick. What’s the difference?

Next | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | … 13 | Next | Show All

Advertisement


StyleWatch Concierge
 

From Our Partners

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters