October 24, 2008 | 3:00 pm

SNEAK PEEK: Gwyneth Paltrow’s Pleasure Ads

courtesy of Estee Lauder

In the new ad campaign for Estee Lauder’s Pleasure fragrance, which will hit magazines in December, high-fashion spokesmodel Gwyneth Paltrow goes for a laid-back feel, looking at ease as she lounges in a grassy field with a guitar by her side. In her soft pink and white outfit and loose curls, the actress expresses a serene take on pleasure that we love. Tell us: What do you think of Gwyneth Paltrow’s new Pleasure ads?

Permalink | Comments (18) | Category: Celebrity Ad Campaigns, Fragrance, Gwyneth Paltrow

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Katherine D. October 29th, 2008

i think she is beyond annoying. she works too hard to be too thin, but goes on a road trip show about food (a bit hard to swallow – even mario batali commented on her working out for hours each day – a form of an eating disorder, i think). i don’t think she’s that pretty; certainly she’s not ugly, but she represents an icy quality that just doesn’t inspire me to want to look like her or buy products she is promoting. i don’t know how to explain it except to say that i am a beauty junkie, but the estee lauder brand seems old and cold for having her (even though i’m a few years older than gwyneth!). she might be the nicest person in the world, but she comes across snotty and unsexy and unpretty…and sexy and pretty are how i want to feel when i’m buying cosmetics!!

Gwyneth Paltrow en la campaña de la fragancia Pleasures de Estee Lauder October 29th, 2008

[...] | People y Estee [...]

Erika Johnson October 29th, 2008

While I prefer “intuition” to “Pleasure”, I still find Gwyneth beautiful in a very fresh and clean way. She always looks like she’s at peace with herself and her life. To me she is a classic beauty, like Grace Kelly was. Personally, I think her image fits the name “White Linen” better.

kelsey October 30th, 2008

what does the guitar have to do with anything?

xoxo123 October 31st, 2008

I think the ads are fantastic!

Dawn November 3rd, 2008

The photograph highlights her beautiful skin and eyes. She is a classic beauty, and the photo accentuates her natural appeal. I am surprised to see negative comments about the photo. I suppose some people prefer a more garish look.

Sickitten.com May 9th, 2009

I see Gwyneth & her friends posts here & all over the blogosphere.

The one comparing her to Grace Kelly was obviously Gwyneth. Nobody would compare Gwyneth’s mousy face to the beauty that was Princess Grace. Come on! I’m no Grace Kelly but I’m soooo much better looking than Gwyneth.

Sickitten.com May 9th, 2009

BTW, It’s ‘I live for moments like these’. Not everyone went to college, I see.

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