September 26, 2008 | 3:00 pm

FIRST LOOK: Paris Hilton’s Fairy Dust Ad Campaign

Courtesy Parlux

Paris Hilton’s fifth addition to her fragrance empire, Fairy Dust, won’t be hitting stores until the middle of next month, but the reality star is giving PEOPLE an exclusive first look at the new images from her print campaign. The ads for the pink peony, orange blossom, gardenia and vanilla creme scent feature a winged, wand-wielding Paris playing a real-life fairy, and ask, “Do you believe in fairy tales?” Tell us: What do you think of Paris’s new fragrance campaign? Will you consider buying her latest scent?

Permalink | Comments (69) | Category: Beauty, Celebrity Ad Campaigns, Fragrance, Paris Hilton

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guest October 1st, 2008

I think your are all hypocrite’s, you are judging this perfume and image by your standards, but what is to say those are correct???? NOTHING

I believe that every style and view has a place in society but you should not impose your views on others, maybe you should all consider that thought =]

swankygirl October 1st, 2008

I would rather smell like my dog’s butt than smell like Paris Hilton.

rrimuna October 1st, 2008

i guess i won’t consider buying it.. but it doesn’t seem that bad

amy October 1st, 2008

Give me a break. This is just another chance for Paris to dress like a skank and have her picture plastered everywhere. One of these days she will grow up and get some real style. Being skinny and beautiful is great, but it’s what you do with it that really matters. I think she’s failed miserably. I would never buy anything that promotes her.

Daniel's Critical Corner October 2nd, 2008

I love, LOVE, love Paris Hilton. I’d
buy it for all the women I know !!!

Paris Hilton Spreads Her Wings With New Parlux Fragrance | LICENSING INTERNATIONAL EXPO October 6th, 2008

[...] of the US ad campaign have generated considerable media coverage, with the print advertisements depicting Paris as a wand-wielding Tinkerbell asking “Do you [...]

Donna October 8th, 2008

Add in Glamour Mag & Sample. Smells Lovely! I would wear it for sure! Suttle Lovlieness! Plus I love Gardenia! The add is kinda goofy but I always smell the sample no matter who makes it. I beleive this one is a BIG HIT! So romantic!

lindsey October 12th, 2008

im soo excited about this. i ripped it out of Vogue, to tell my mom i need this asap. paris is amazing, and who cares about her ad, as a matter of fact, i think it looks cool.

Sara October 14th, 2008

I’m not a big Paris Hilton fan but I actually really love this fragrance!!! It was in one of my magazines and I just keep going back to it…if you can look past Paris Hilton you might actually like it:) I did!

MizCatwalk20 October 17th, 2008

Sometimes she acts like she’s on some fairy dust. Maybe that’s where she got the name from! She probably took a hit of that mess and was like “…..uh..gee…that’s hot.” LMAO!! No seriously, i havent heard of it. I’m going to have to check it out.

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