First Look: Gisele is Max Factor's Newest Face

09/02/2008 at 12:07 PM ET

Courtesy Max Factor

She’s already one of the world’s most famous models, and now supermodel Gisele Bundchen is poised to expand her reach even further into the world of beauty. Cosmetics brand Max Factor just announced that in celebration of its 100th anniversary in 2009, the Brazilian model will become their latest face, replacing Carmen Electra, who’s had a three-year run with the company. And although Gisele’s ColorGenius Face Collection campaign won’t hit magazines until October, we’ve snagged you a first look at the ad. Tell us: What do you think of Max Factor’s choice of Gisele as their newest model?

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Showing 107 comments

Dana on

I’m sorry, but I have never found her attractive.

editor on

I don’t understand what the hype is around Gisele. I don’t find features all that pretty. It’s not really dainty or feminine at all. So she’s tall, but so big boned it’s not all that sexy. She’s way overpaid.

kate on

she looks gorgeous!! I think shes fabulous!! But I keep wondering, when is she gonna marry tom??!!

Amy on

She looks great! Plus she gets free make up for 3 years. I just hope that they won’t use all of the crappy faulse eyelashes like Mayballen aids do. So fake!

lea on

I really do not think she is that stunning.
She has a nice figure, but there are many other “faces” that would be more appealing.

Leigh Ann on

Beautiful…yes…but like someone else mentioned, a “fresh face” is needed. I am a gossip hound and I read the tabloids and etc. and personally, i am tired of her face! There are so many beautiful girls out there, why did they choose this one????

Leigh Ann on

Incognito, Please let me know what Carmen Electra has done to become a “great Actress”????? I am just curious…I must have missed something

Anna on

A supermodel lands a major cosmetics contract…how repetitive and boring. This photo is both unflattering and politically incorrect…faux or not, fur is out.

luvinlife on

She is truly overrated, what does Tom Brady see in her? He left Bidget Moynihan and his baby for that manly thing? Seriously, if she weren’t famous and I saw her on the street I wouldn’t give her a second look…

rose mary on

She’s not going to inspire me to buy max factor products,sorry.

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