September 2, 2008 | 12:07 pm

First Look: Gisele is Max Factor’s Newest Face

Courtesy Max Factor

She’s already one of the world’s most famous models, and now supermodel Gisele Bundchen is poised to expand her reach even further into the world of beauty. Cosmetics brand Max Factor just announced that in celebration of its 100th anniversary in 2009, the Brazilian model will become their latest face, replacing Carmen Electra, who’s had a three-year run with the company. And although Gisele’s ColorGenius Face Collection campaign won’t hit magazines until October, we’ve snagged you a first look at the ad. Tell us: What do you think of Max Factor’s choice of Gisele as their newest model?

Permalink | Comments (107) | Category: Beauty, Celebrity Ad Campaigns

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Dana September 2nd, 2008

I’m sorry, but I have never found her attractive.

editor September 2nd, 2008

I don’t understand what the hype is around Gisele. I don’t find features all that pretty. It’s not really dainty or feminine at all. So she’s tall, but so big boned it’s not all that sexy. She’s way overpaid.

kate September 2nd, 2008

she looks gorgeous!! I think shes fabulous!! But I keep wondering, when is she gonna marry tom??!!

Amy September 2nd, 2008

She looks great! Plus she gets free make up for 3 years. I just hope that they won’t use all of the crappy faulse eyelashes like Mayballen aids do. So fake!

lea September 2nd, 2008

I really do not think she is that stunning.
She has a nice figure, but there are many other “faces” that would be more appealing.

Leigh Ann September 2nd, 2008

Beautiful…yes…but like someone else mentioned, a “fresh face” is needed. I am a gossip hound and I read the tabloids and People.com etc. and personally, i am tired of her face! There are so many beautiful girls out there, why did they choose this one????

Leigh Ann September 2nd, 2008

Incognito, Please let me know what Carmen Electra has done to become a “great Actress”????? I am just curious…I must have missed something

Anna September 2nd, 2008

A supermodel lands a major cosmetics contract…how repetitive and boring. This photo is both unflattering and politically incorrect…faux or not, fur is out.

luvinlife September 2nd, 2008

She is truly overrated, what does Tom Brady see in her? He left Bidget Moynihan and his baby for that manly thing? Seriously, if she weren’t famous and I saw her on the street I wouldn’t give her a second look…

rose mary September 2nd, 2008

She’s not going to inspire me to buy max factor products,sorry.

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