Be the First to Try Lancome's Vibrating Mascara -- Today Only!

07/31/2008 at 05:00 AM ET

Courtesy Lancome

Since whipers of a revolutionary new mascara from Lancome started a few months ago, the beauty world’s been anxiously awaiting the launch of Oscellation, a vibrating mascara. So far only a few industry insiders and Lancome celebrity spokesmodels Anne Hathaway and Kate Winslet have been gifted with the top-secret stuff. And while most of the world will have to wait to test it out when it launches this fall, at a lunch yesterday with the mascara’s creator, Jean-Louis Gueret, Lancome revealed to PEOPLE that for one day only — today! — they’ll be releasing a limited supply for purchase before the official wide release in the fall. And we can tell you, it’s totally different from anything you’ve ever tried. The softly vibrating brush enables the formula to cloak your lashes, base to tips, in 360 degrees of the lush formula. Just push the button and slowly comb the humming brush in straight, smooth strokes through your lashes, building up with repeated sweeps. Click here now to join the ranks of the lucky few to try it out — today only.

FILED UNDER: Beauty

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Showing 8 comments

random on

umm thats kinda weird??

Pam on

There are people living below the poverty line in so many parts of the world, and this company invents vibrating mascara. Congratulations.

K2 on

Pam ~ lol….

Kate on

Sounds scary! Is this the candid camera? ;D

Twiggy on

It rocks. I’m glad it’s coming out in the Fall because what I bought today will be used up by then, and I’m not going back to been there tried that

Kim on

No way would that thing get near my eyes.

Mary on

Pam, I could say the same thing about you–there are people living below the poverty line in so many parts of the world, and you are wasting your time reading a fashion/celebrity blog. Congratulations.

Seriously, it’s just mascara but it’s fun!

FashionPull » Blog Archive » Lancome’s Vibrating Mascara’s Wait List Tops 21,000! on

[...] already told you about Lancome’s revolutionary new mascara, the vibrating Oscellation. And while stars like Lindsay Lohan, Christina Ricci, Maggie Gyllenhaal and, of course, the [...]

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