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Diddy's New Underwear Model: Nelly!

07/29/2008 at 02:27 PM ET

Courtesy Sean John

Grammy-winner and actor Nelly is set to stir things up with a series of revealing new ads for Sean John underwear. Label owner and fellow hip hop star Diddy, debriefs fans about why he chose the rapper to model as the brand’s first-ever skivvy spokesmodel, explaining that Nelly “has the attitude, the swagger, and most of all the physique that our customers can both aspire and relate to.” And, he continues, “Let’s be honest, all of the ladies out there are going to be thanking us for his campaign.” Well, are you? Tell us: What do you think of Diddy’s choice of Nelly as the face — and body — of his new campaign?

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Showing 61 comments

ebony on

THANK YOU DIDDY!!!!!!!!!!!!!!!!!!!!!!!!!!

Hollyjack on

Eye candy is much appreciated!!!

Amber on

Not bad, not bad at all.

Rocky on

Lawd!!!!! Go Diddy for this one. Nelly you are killing us out here in the real world. Ashanti girl, you are a lucky one….:=)

Cranberry on

Thank you Diddy! I will always remember you for this!

mzjay on

Oh my god thanks soooooooooooooo much

Jennifer on

I have always loved Nelly and I am very glad to see him add modeling to his resume. I would buy them for my man….and dream of Nellie

mandi on

absolutely devine

Daccori on

GOT NELLY?? He looks oh so yummy. Good choice Diddy!!!

Yo! on


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