June 9, 2008 | 1:30 pm

Jessica Simpson Turns Lingerie Designer!

Soul Brother/FilmMagic

Look out Victoria’s Secret, Jessica Simpson is adding lingerie designer to her lengthy resume. The singer already has successful handbag, shoe, sunglass and swimsuit lines, and now Jessica Simpson’s Intimates will be joining her namesake empire. The collection of bras, undies, sleepwear and daywear will hit major department stores and online shopping sites just in time for spring ‘09. Jessica tells Women’s Wear Daily, “I like different lingerie for different occasions. I think that’s the best thing about it. You can feel sexy or girly depending on your mood.” She also promises to included a stylish assortment of shapewear so women no longer need to worry about panty lines. That sells us! Tell us: Will you buy Jessica Simpson’s new lingerie line?

Permalink | Comments (196) | Category: Celebrity Designer, Jessica Simpson, Lingerie

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Anonymous June 9th, 2008

different lingerie for different occasions, or her different men? NO, I will not be purchasing her lingerie or anything else made by her

Savannah June 9th, 2008

Most definitely. She’s an excellent designer.

Tank June 9th, 2008

I will buy anything she wears first. And it must be stinky.

Heidi June 9th, 2008

Stick to singing! No acting-No designing!

Rhonda June 9th, 2008

Depends on how they look. I think her “silliness” is all an act.

Candy June 9th, 2008

What happened to her huge “waiting till marriage” gig? Guess she just meant the first marrriage.

Wendy June 9th, 2008

Sure I’d buy her lingerie. She looks really beautiful, even when she’s just in a t-shirt and jeans.

yami June 9th, 2008

yes! i will

Ann June 9th, 2008

Absolutely not. I think she is ridiculous. I would not sully myself with her name.

Anonymous June 9th, 2008

Yes I would wear it if she thinks about making stuff for some bigger build woman

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