StyleWatch Style News Now

Style News Now

Lindsay's Next Role: Face of Fornarina

05/16/2008 at 04:00 PM ET

INF

She might be about to make a foray into fashion with her own soon-to-launch line of leggings — but that doesn’t mean that Lindsay Lohan is saving her star style for her signature collection alone. Italian brand Fornarina, who will open a flagship store in New York this year, have just announced that they’ve chosen the actress as the face of their expanding international brand. A label spokesperson tells WWD they selected Lindsay because she “is that very self-confident, dynamic woman, she’s got a lot of attitude.” And, he adds, “That’s what we’re hoping our customer will aspire to.” And while for now Lindsay’s sticking to modeling for the company’s upcoming ad campaign, she reveals to WWD that although she’d love to design for the label in the future, “Right now, it’s just leggings for me.” Tell us: What do you think about Lindsay’s new role as the face of Fornarina?

Your Reaction

Follow Us

On Newsstands Now

On Newsstands Now

Mystery of the Marine's Wife
  • Mystery of the Marine's Wife
  • Andi Tells PEOPLE: 'Our Love is Worth All the Drama'
  • Cameron Diaz: Ready to Wed?

Pick up your copy on newsstands

Click here for instant access to the Digital Magazine

Advertisement

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 15 comments

Dena on

“is that very self-confident, dynamic woman, she’s got a lot of attitude.” And, he adds, “That’s what we’re hoping our customer will aspire to.”

Hmmmmmmm…….. seems he left out drooling and passed out drunk. I know that’s what I aspire to.

Ohioan on

Lindsay looks TERRIBLE in this pic – bad hair, bad top, bad makeup. Fornarina (a brand I’ve never heard of anyway) is definitely not going to get me to buy their product with Lindsay Lohan on its label. She is not someone I aspire to be – someone with drug and alcohol problems, someone who can’t keep up her end of a contract, and someone who steals a fur coat from a party.

Jennifer on

I don’t think Lindsay Lohan is a good match for the brand. She’s too old for a start! And I’m surprised that the Fornari brothers have the time for her.

Robin on

I’ll never, EVER purchase ANYTHING that skank is associated with………….EVER! She’s SO over with. Any company who uses her thinking their business will go up is sadly mistaken and this company will find that out real soon!

Leen on

I’m a girl from Belgium and I’ve been a Fornarina fan from the very beginning when the brand was still relatively unknown. I wished they had chosen someone else to do this job. What happened with using real models to do an ad campaign?

Next | 1 | 2 | Show All
 

From Our Partners

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters