The Body Shop and MTV Get Lippy About HIV!
Courtesy of the Body Shop
Talk about getting lippy! MTV and The Body Shop have joined forces and launched the “Move Your Lips” campaign, which includes selling a limited-edition Guarana Lip Butter for parched puckers to raise money for HIV/AIDS awareness. Proceeds from the product, sold in Body Shop stores worldwide, will go directly to the Staying Alive Foundation, the MTV HIV/AIDS charity, “which gives monetary awards to young people, globally, who run their own youth-focused HIV and AIDS awareness projects,” according to the Foundation. So far Staying Live has given out over $450,000 to more than 80 projects. The previous MTV-Body Shop collaboration, Spray To Change, entirely funded last year’s awards. Log-on to MoveYourLips.com for more information about the Foundation, and to compete for a pair of tickets to an MTV Awards show in the U.K. in June. And click here to purchase the Guarana Lip Butter, $8, at thebodyshop.com.