PEOPLE Exclusive: Joel Madden Turns Baby Designer!

12/13/2007 at 12:00 PM ET

O’Neill-White/INF

When Nicole Richie and Joel Madden welcome their first child next month, the little one will already have the perfect wardrobe –thanks to Dad and Uncle Benji. The Good Charlotte rockers have added a baby line of hoodies ($45), onesies ($26), and tees ($23) to their DCMA Collective brand in anticipation of Baby Madden’s birth. “I was inspired to make baby clothes because I’m excited to share something I love with my kid. I think it would be really awesome for me and the baby to dress alike,” Joel tells PEOPLE. The black-and-white line features mini-versions of DCMA designs including their trademark brass-knuckle logo and other cute but rock-inspired details like skulls, lightening bolts, hearts and roses. Even sweeter: a portion of sales will benefit the expectant couple’s new Richie-Madden Children’s Foundation. “Not only do I want to teach my child how to own something, but also how to contribute to the community,” says Joel, who hopes to launch a kids’ shoe line next summer. Hoodies, onesies and tees are currently available in two sizes (3-6 months and 6-12 months) exclusively at dcmacollective.com.

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Showing 18 comments

HappyJolly on

I love DCMA. They are my favorite clothing brand in the whole world. I love both Joel and Nicole. They really know how to make the best clothes. I cannot wait till the DCMA store opens on Melrose and Martel in Hollywood. Now they have baby clothes!! Yay!!

Susan Jennings on

DCMA is the best. I’m so in love with Joel Madden!

Sin on

Yo, finally my daughter could stay as fly as her Papa!!! I’m getting every style, and checkin for new designs!!!! Word!

jenny on

OMG joel has a line for kids??? this is amazing. im going to buy some right away. thank you thank you

Nicole Fan on

Oh My God!!!! These baby tees are SOOOO Cute. When Nicole’s baby is born, I cannot wait to see the baby in these cute tees.

Elda on

I’ve never seen a design like this before when it comes to baby fashion, I’m loving it!! Joel I wish you and Nicole the best, you guys are the best when it comes to helping people who don’t have much.

danielle on

I was worried when I found out that these two could be having a child. However, they really seem to have grown up together. That baby probably saved their lives. Nicole looks so beautiful as a pregnant woman. These clothes are so cute. Now all they need are some jeans….and a chain link pacifier clip!

Quynh on

I love Nicole Richie but it’s like being pregnant has made them “experts in the field”. I’m kinda over this whole baby thing. Just have the kid already..

Brenda on

Hmm . . . I’ve always sooo unimpressed by Joel Madden. However, now that I’ve read your post plus all the enthusiastic comments from your readers, I feel as if my horizons have been broadened. Thanks! I’ll have to check out DCMA the next time I’m shopping for a cool baby gift!

marrisa on

this stuff looks great. i just checked out there dcma website. i think everyone should go and check it out. they have such cool gear.

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