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Beyonce's New Gig:Face of Armani Fragrance

05/10/2007 at 06:00 PM ET

Beyonce will lend her face — and equally impressive voice — to Giorgio Armani’s next women’s fragrance, Emporio Armani Diamonds, according to WWD. Though the ads won’t drop until next fall, the Grammy-winning songstress has already shown her dedication to Armani, having worn his pale green Armani Prive gown in February to the Oscars and performing at the unveiling of his Product Red Collection during London Fashion Week in 2006. But, Beyonce isn’t a rookie in the fragrance game, having pitched Tommy Hilfiger’s fragrances, True Star and True Star Gold, in 2004, while singing “Wishing on a Star” in the commercials.

Click here to see more photos, news and a full bio of Beyonce, and click here to discuss her style in Off the Rack.

Photo: Francis Specker /Landov

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Showing 27 comments

Elda on

Who cares!!! i don’t care for celebs who promote and wear dead animals!

faith on

dee– “she’s at the opening of an envelope?” hilarious. haven’t heard that one before!:)

W. Clark on

Beyonce is so BOSSY!!! She continues to upgrade, and add length to the ever so long track record! I LOVE IT!!!!

Summy on

Beyonce needs to disapear for a long while! I don’t know what it is about her. She comes off as an unapproachable diva that would rather step on you than have to acknowlege you.

SugaMama on

Class know class. Armani is a class act and so is Beyonce. Much respect for Beyonce and congrats.

Gray on

I think she is lovely…however, I agree w/Priscilla….I’m tired of her. She needs to change her image…she is getting boring. It would be nice to see her natural beauty like Halle Berry for a while. A very carefree and low maintance profile. She’s a diva like Star Jones.

Ben on

She is the most beautiful and the most girl in the world. She should have landed that prople 2007 most beautiful cover. Drew has a great personality to immate, but her beauty is soo average like 80 of the other people who landed on the list/ How did that ugly pic of rihanna survive the process anyway? Go Beyonce– she is the best and she doesnt need to go nowhere for nowhile because she is the best ever and i know she will be around forever. God Bless

Marcus on

She shoulda landed the 2007 cover. Drew is too average. Beyonce couldn’t stop being beautiful or sexy if she tried. She is the best thing that has ever happened to music. There is no one better black or white. She exceeds celebrity standards and yes she does show her natural beauty all the time. Sorry ! there is no one who is prettier than that woman. Some people are just 2 jealous and unwrapped.

Autumn on

I do agree with everyone on the fact that she does seem to be everywhere. But in her defense she is in the business to make money and keeping yourself in the public eye does just that. Besides you saw what happened to Britney when she took time off!

Julie on

I don’t understand all the “I’m tired of seeing Beyonce everywhere!” comments . . . I don’t see her any more than any other celebrity. What gives?

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