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Queen Latifah’s New Clothing Line for Curvy Bodies

03/17/2007 at 06:00 AM ET

In a time when designer samples range in size from 0-2, Queen Latifah still manages to look fantastic on the red carpet. Sure, she has designers like Carmen Marc Valvo and Bradley Bayou whipping up custom creatins for her at the drop of the hat, but when it comes to day-wear, the actress is all about Curvation. After starting as a lingerie company for full-figured women, Curvation has branched out with a full line of ready to wear inspired by the Chicago star. “The line is all kinds of things to make a woman feel sexy,” says Latifah, whose stylist Susan Moses is also the creative director for the line. “We wanted to do what was trendy and on the edge.” And though she says she “was never a size six—not since I was 12,” Latifah knows the key to looking good is feeling good. “She has to be sexy and comfortable,” says Moses of Latifah’s “approachable glam” style. Look for that in Curvation’s spring line, which features lots of silks and jerseys that “silhouette the body instead of trying to hide women’s’ curves,” explains Moses. Latifah’s take? “I’d walk down the red carpet in that.” (And she has, while rolling out the red carpet itself for the People’s Choice Awards.) Get your own at shopcurvation.com.

Photo: Chris Hatcher / Photorazzi

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Dakota on March 19th, 2007

She rocks, just b/c people are big doesn’t mean they should have to dress bad, they have every right to pretty, sexy clothes as a size 0.

Roxy on March 19th, 2007

I think the line is wacked – that weird denim cape thing for over a hundred bucks?!?! If you are going to spend this kind of money go to a real designer! Go to http://www.svobodastyle.com! They specialize in jeans for women between 10-28. I wear the 20 Tall – yes, they even have lengths (petite & tall) & the fit is perfect. The owner has also been plus size her whole life & she absolutely knows what is missing in the market! The quality & fabric are second to none!

Roxy on March 19th, 2007

I NEED TO RESPOND TO THE POST BY Jennifer | Mar 19, 2007 11:28:44 AM. It is this sort of thinking that prevents NORMAL sized women from getting the clothes that they want/deserve to feel beautiful! The most AVERAGE body in society is a size 14 – this woman ISN’T obese and she isn’t 400lbs!!!!! A 400 lb is about 100 lbs too heavy to even fit in size 28!!! Most women in this size range are NORMAL, they have a normal life, they have sex, they fall in love, many have good jobs, yet they are forced to look like a slob, because no one in the fashion world is servicing them. Additionally, our perspective of weight is so messed up that women are starving themselves to get to an ideal that is in no way ideal & we need to stop telling people that they should suffer or be miserable because they have a little body fat! Life is too short to hate yourselves that much. I hope the magazines continue to tell women to celebrate their bodies because only once they start celebrating their bodies will they begin taking care of them!

XYZ on March 19th, 2007

To those that seem to think that the market of clothes for “heavier” women is ugly, I have to disagree with you. There are so many reasonable, classy, modern, cute clothes available to plus sizes. Heck, catalogues for the “plus size women” come to my house every month, and they’re all filled with great clothes…Stop complaining…

Renee on March 19th, 2007

Love the outfit, but website prices are not affordable.

Shel on March 19th, 2007

Kudos to Roxy–thank you for your comment to Jennifer. I would also like to comment to Jennifer–while I agree that there aren’t women who are naturally or healthily 400 pounds, there are tons of women who fall into the size 10-16 size range that are naturally that size and are healthy. I have exercised 4 days a week for the past year and a half and still find myself in a size 10-12. I have curves and it has taken me years to accept my body and be happy with myself. I was anorexic as a teen and still battle daily with forcing myself to eat sometimes because it’s not uncommon for me to go longer than a day without feeling hungry or eating. I am trying to be as healthy as possible, for myself and my two daughters. My oldest has a body like me, all curves and softness, while my youngest looks a bit like she never eats, she’s so thin. But both of them are where they are naturally, and I love them both equally and do my best to make them both feel beautiful everyday. And finally I can look in the mirror and say the same thing to myself, even if I’m not a size 5. So should we all, and maybe we should stop bashing each other and we wouldn’t have the self-esteem problems running rampant in the world today. Agree or disagree, it’s only my opinion which I have the right to share.

Chloe on March 19th, 2007

I checked out Svabooda.com and I thought it was WAY more expensive. Unfortunately I can’t wear Juicy Coutour however I still want that glam and expensive look. Thank you Curvation for giving it to me! I can’t wait for my delivery to come!!

Emily on March 19th, 2007

Good Luck on your new clothing line. Let me start by saying that. I have not really seen any outfits that she has made but I’m sure they are really great for all women.

anita on March 19th, 2007

I support the Queen. Her style has always been about grace and her clothes match it. Good for her and the cost of the items are in line with other brands that I buy like svoboda and abby z. In fact Svoboda jeans are $188 vs the Queen’s which are $94. Ladies this is not a Walmart line besides Latifah is better than Walmart

Roxy on March 19th, 2007

Yeah, I agree that Latifah is better than Walmart. I am a jean freak, so I am going to try them, but I can tell you – I’ll bet they aren’t as good as my favorite brand – Svoboda. Anyway, the $188 for jeans is incorrect – the most I have ever paid is $165 – and I have just purchased a pair for $98 using the Spring Preview code “PREVIEW.” They were originally $118 – so I think you are a little off about the prices at svobodastyle.com. But anyway – always glad to see new lines – just hope she didn’t make the clothes out of cheap stuff & then charge an arm & a leg for it – like Emme did before. I have no problem paying for products when the quality is equal to the price. I do, however, have a problem paying for junk.

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