Paris And Eva Get New Deals For The New Year

01/05/2007 at 05:53 PM ET

It’s been a big day for celebrity shilling: Eva Longoria will become the face of Bebe Sport’s spring/summer ad campaign, which launches in March, while Paris Hilton will debut sportswear and lingerie lines (which seem interchangeable in the heiress’ personal wardrobe, but that’s another post) this fall. While the often loungewear-chic-clad Longoria seems a perfect match for the trendy Bebe line, we’re not sure people are clamoring to emulate Paris’ fashion sense. What do you think?

Photo: DANI CARDONA/reuters;inf

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Showing 32 comments

Helen on

I am really getting sick of Paris Hilton. There doesn’t seem to be a lot of substance so why is she so popular?

BC on

eva is WAY to petite for my liking …she needs to gain just a little

Alix on

I think that Eva will definently bring in sales, and so will Paris. People either love her, or love to hate her. If she was the spokesmodel of something, especially lingere, People would definantly positivly look and say either”wow…good for her” or “wow. what a surprise*sarcasm*” and they will probably look at the line.

kaitlin on

Okay, first of all, Eva you are so pretty u could sell anything you modeled. Paris I’m glad you finally found a job that actually fits you.

T on

Paris Hilton looks like an anorexic, bleached and plucked strangled chicken. She has absolutely no body and her face is ugly. And she’s full of herself and just a rich party girl that knows nothing about anything. “What’s Walmart? Is that where you go to get walls?” She should be shot.

abc123 on

Eva has a good sense of fashion…Paris??? Umm…not so much.

Jade on

Paris is out. She will fall out of the limelight this year. People are sick of the same ole crap of her and her idiot clad falling in and out of bars. “Whew hoo. I am so sexy.” Being shallow is her only talent and that is not sexy. Eva seems capable of being a good face for Bebe but I don’t really like her style especially after she wore the bathing suit to one of the awards ceremony. She looked so ridiculous.

j on

why anyone would want to use paris’ name or image to endorse something is beyond me. agreeing w/the comments above, i don’t think she’s one bit attractive–and NONE of my guy friends do either!!

Amy on

ATTN: “BC”
Eva is way too pettie for your taste?!?
Some people are just natural small and have same bone structures. I’m not talking about all the ‘pettie’ women in Hollywood- But come on Eva should gain alittle?!?
What are you on? Not all small people are anorexic. Get a life. I think she’s beautiful.

Britney on

The over thirty crowd may not wish to emulate Paris Hilton, but to teens through twenty-somethings Paris IS fashion. Eva Longoria is an old lady in Hollywood years. And she plays–imagine that–a desperate housewife. People forget that Paris got her start as a model, and that’s what she does best (other than party).

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